The "2014 China Automotive Aftermarket Chain Operation Research Report" released yesterday shows that the scale of China's automotive aftermarket reached 600 billion in 2014, a year-on-year increase of 30%. It is expected that the average annual growth rate of the future market will exceed 30%, and the market size after 2018 is expected to exceed one trillion yuan.

　　 "2014 China Automotive Aftermarket Chain Operation Research Report" was jointly completed by China Chain Store & Franchise Association and Jingkui Investment. It is divided into three parts: consumer and enterprise research and analysis, market pattern analysis, future development and outlook. Among them, in the corporate research part, a total of 105 local automotive aftermarket companies participated in the research; consumer research was divided into two parts, online and offline, and a total of 1682 questionnaires were collected.

　　 The report pointed out that the auto aftermarket includes auto parts sales, auto supplies sales, auto repair, maintenance, beauty, modification, used cars, rental cars, auto insurance, auto finance, auto e-commerce services and other fields. In 2014, the scale of China's automotive aftermarket reached 600 billion yuan, a year-on-year increase of 30%.

According to the report, China's automotive aftermarket is currently still in a stage of competition, and the market concentration is still low. Individual companies are small and scattered, but the overall scale of the industry continues to grow and shows a continuous acceleration trend; from international development experience Look, chain operation is the main mode for the development of automotive aftermarket companies. In this survey, 30% of the companies have expanded their market through chain operations.

　　 The report shows that 60% of the surveyed companies have annual sales revenue of less than 10 million yuan, and the average annual revenue growth rate of the companies is concentrated in 5% to 15%. However, the automotive aftermarket has reached 600 billion yuan, creating opportunities for enterprise development. Enterprises must change the small and scattered pattern and improve their own "hardware conditions" as a prerequisite. In addition, companies must provide products and services, put an end to dishonesty, and focus on talent and team training, and establish recruitment and training plans for talents to “hematopoiesis”.

The report emphasizes that companies should also actively learn from advanced experience to continuously improve their current management level and operational efficiency, get rid of dependence on a single business format, carry out chain operations, and enhance consumers with "one-stop" and "diversified" services. Stickiness, establish its own brand label with differentiated strategy and market segmentation.

According to the report, 85% of car owners currently carry out routine maintenance on their cars at least half a year, and the average annual consumption of regular maintenance has reached 5279 yuan, a year-on-year increase of 50%; with the growth of average car age, it is expected that China's car aftermarket will increase annually in the future. The speed will exceed 30%, and the market size is expected to exceed one trillion yuan after 2018.

　　 It is reported that the “2015 China Automotive Aftermarket Chain Development Forum” will be held in Shanghai in April this year. Representatives and experts from various fields of the automotive aftermarket will discuss and exchange views on the current status and trends of the Chinese automotive aftermarket.